Legendary Photographer Martin Parr on Collaborating With Gucci

It’s more than likely you’re familiar with Martin Parr’s work: the legendary British photographer has made a career travelling the world and capturing its inhabitants going about their day-to-day. From sunbathers in Benidorm and families braving the rain at the seaside, to sightseers in Hong Kong and Yorkshire’s Friday night chip shop customers, his images capture seemingly mundane moments and turn them into bold and often humorous snapshots of everyday life.

Now, the photographer lends his eye to Gucci, after the label enlisted him to shoot both its men’s 2019 cruise lookbook, and its new watch campaign – which launches today on Instagram. Entitled #TimetoParr, the series demonstrates his unmistakably ‘candid’ aesthetic throughout, as he captures subjects at various special Gucci Places around the world: including Chatsworth House in Derbyshire, Dapper Dan’s Harlem atelier, and the Gucci Garden in Florence. Read More via DazedDigital.

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